Online business expansion

Now that you’ve created your best lead magnets, we need to capture those leads in some way.But how? I’m glad you asked.The solution is to create a page where your new leads can go to give you their email address and, in return, they get your amazing free thing aka your best lead magnet(s). Now, in order to do that you need to give them a place to “optin”and give you their email. This is where your website becomes very important because it creates a way for your website visitors to opt-in to the free gift you’re offering.Don’t have a website? Not to worry! I’ve got you covered. We’ll talk about your options in a moment.Now, it might seem super scary to take this step… allowing a way  for people to get on your email list. But it’s key to your ongoing success.You want to work with the right clients or customers, right?You want to automate your income, yes?! Consistent income starts  with attracting and capturing the ideal leads. That’s what we’re focusing on here.Then we ...

Attracting the right people (leads) into your creative business is about creating the right lead magnet (also called a freebie, free gift,incentive) that provides value to your potential client/customer.Your lead needs to see your lead magnet and go, “Wow! I have to have this. I can’t believe it’s free!”How do you do that? You figure out what your best lead magnet(s) are and create them!What the heck are lead magnets Lise?A lead magnet is an incentive/enticement/free gift that you use to get the right leads onto your email list.In exchange for providing their email address, they receive your lead magnet aka the free gift they have to have.Now all going well, and in a perfect, happy-creative-business owner world, every visitor that lands on your website will grab your lead magnet straight away—happy to hand over their email address...Unless your lead magnet is the best lead magnet for that person in this moment in time, they can end up leaving your site without joining your em...