Skip to main content

Managing And Recruiting Affiliates

Once affiliates begin to sign up, even if you are automatically approving them, its in your best interest to audit your network on a regular basis. Now, the FTC is making marketers responsible for the actions of their affiliates.  

If your affiliates get out of control, it could cost you a lot of money.You'll have hundreds of affiliates sign up for your program.  Hobbyists, spammers, webmasters and even marketers.  It's very important that you review each one on a regular basis to ensure the way they are promoting you is acceptable to your company and above all - its legal.


Below, you'll find some tips when screening:

1.  All affiliates must have an active web site.  If not, they may be spammers.

2.  The affiliate site content must relate  to your products or services.

3.  The site should have appropriate levels of content.  

4.  Misuse of content.  Be very clear with your affiliates and what content they can use from your website.  

Affiliate fraud

Fraud with affiliates has been increasing over the last several years, which is another great reason to screen your affiliates on a regular basis.  With fraud, there are two main types:

Malware - Some affiliates out there have developed software that is installed on a machine, normally as part of a free download.  When someone clicks on the affiliate link, the true affiliate ID is replaced with the fraud.  

Fake purchase - If you have a product of high value that returns large commissions for affiliates, you may notice some bad parties signing up, then using stolen or fake credit card information to purchase products via their links.  

Communicating with affiliates

Good affiliates are normally busy, as they can easily forget about your services and products.As time goes by, your offers can wind up less in less visited areas or accidentally deleted.

It's extremely important to stay in contact with your affiliates, even more so with the high performers.

Do not wait for them to contact you, as if you  do, it normally means they are reporting a problem.By taking the time to contact them, you are showing that you are interested in the partnership.

You don't need a new product as an excuse to contact your power affiliates.  Even if it's just a quick note to ask if they need anything.  You can also use the opportunity for feedback on your program as well.

Managing a successful affiliate program is not an easy task you can fully automate, as you'll have to get involved.  Happy affiliates are more productive, and the more money they make - the more money your company makes as well. http://bit.ly/35GQhop

Jose Amoros

Comments

Popular posts from this blog

The Road To Success

Currently, there are thousands of online enthusiasts who are taking the plunge and joining the community of affiliate marketers.  With e-commerce booming,and the internet dominating the business world,becoming an affiliate marketer is a very wise choice. To be successful with affiliate marketing, it's always best to learn the basics of the affiliate marketing business, then realize what sacrifices will need to be made for you to accomplish your goals.  To get to the top of affiliate marketing, you'll need to make the necessary sacrifices. Before you join any type of program, you should learn as much as possible about the company.  It's  actually very easy to research companies, as search engines are easily the one of the most primary  sources for information.  To be on the safe side,you should ensure that the program and company has  been operating for several years - which can be easily and properly verified. If the company has just st...

What Is Niche Marketing, and Do I Need It?

In marketing, a niche refers to a service or a product that occupies a special area of demand.  It is that small corner in the market that accounts for a certain kind of specialty concerning an unmet customer need.   To be able to attract a strong, solid market, the choice of a niche product should ultimately complement the website one owns.  It is through this scheme that he is able to generate a specific market for the niche product he is trying to sell. Niches are involved in niche marketing, the process of finding market segments that are small but potentially profitable nonetheless.  To maintain a profitable quantity of sales, this marketing strategy relies on increasing the loyalty of customers so that their corporate objectives will be met or surpassed.  Illustrative of this is the fact that the quality of the product or service sold will generate customer satisfaction and, consequently, customer loyalty.  The result is profitability...

Indian Vegetarian Cooking

Indian food is a great choice when cooking vegetarian.  Indians use a lot of vegetables, rice, and grains in their dishes which make them amazingly delicious as well as friendly for the vegetarian.  The best thing about Indian vegetarian cooking is that it is so savory when it is done because of the spices that they use.  You will find that the dishes smell great while they are cooking and taste great when you are eating. Indian vegetarian cooking is actually quite easy, but it does take a lot of different spices that you may not have just sitting around your house.  Coriander and curry is essential to Indian cooking, so you will want to find these two spices especially to add to your Indian vegetarian dishes.  You will also need to have on hand some brown rice as well as some couscous since these are the main grains that are used in Indian recipes. Here is one vegetarian Indian recipe that this writer found especially tasty and easy to make: Cre...